Smiling Hearts Yoga is a yoga studio based in Burlington, ON. Founded in 2022, owner and operator, Lucy Bianchi, made the leap to launch her own practice after over a decade of practicing and teaching yoga.
Having been given complete creative freedom with this project, the primary point of reference and inspiration was Lucy herself. Her personality and energetic teaching style are infused into the identity with the inviting friendliness, bubbly energy, and fresh colours.
YEAR 2022
CLIENT Smiling Hearts Yoga
PROJECT SCOPE Brand Identity / Brand Guidelines / Copywriting / Website Design & Development
